about_this_book.txt
About this book
The author of the legendary bestseller *Influence*, social psychologist Robert Cialdini shines a light on effective persuasion and reveals that the secret doesn’t lie in the message itself, but in the key moment before that message is delivered.
- persuasion
- influence
- psychology
- Persuasion (Psychology)
- Influence (Psychology)
- nyt:business-books=2016-11-13
- New York Times bestseller
- Attention
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